MRKT 808 Foundations for Ethical Reasoning in Marketing
Utilizing foundational material from common disciplines in the study of business, this seminar addresses the impact of the fields of study on institutions, social settings, and cultures outside the individual organization. Potential issues to consider may include disciplinary impact of social problems, ethical responsibilities of a multi-national firm in "foreign" countries, and implications of the "corporate structure" model to cultural and societal issues.
Offered
Spring